Journal of Tianjin Agricultural University ›› 2023, Vol. 30 ›› Issue (5): 82-85.doi: 10.19640/j.cnki.jtau.2023.05.014

• Teaching and Education Research and Management • Previous Articles     Next Articles

Cultivation of rural tourist talents in agricultural and forestry universities from the perspective of rural revitalization

Qin Jing, Ding Xinjun, Chang Bianrong   

  1. College of Humanities, Tianjin Agricultural University, Tianjin 300392, China
  • Received:2022-02-07 Online:2023-10-31 Published:2023-12-22

Abstract: With the country's comprehensive victory in poverty alleviation, the focus of the “three rural” issues has also shifted to comprehensively promoting rural revitalization. Rural tourism is an important carrier for comprehensively promoting rural revitalization and accelerating agricultural and rural modernization. However, the shortage of talents in rural tourism is very prominent, and has affected the development of rural tourism to some extent. As an important force for cultivating agriculture- related talents, agricultural and forestry universities have the advantage of cultivating rural tourist talents. Therefore, this paper analyzed the currentsituation of rural tourist talents cultivation in agricultural and forestry universities. The problems of being lack of distinctive-featured talent training, mismatched talent supply and demand, grim employment situation, and deep-seated reasons were mainly discussed. Corresponding suggestions of innovating the training path of rural tourist talents, deepening teaching reform, cultivating and shaping practical innovation ability, and actively meeting the needs of the talent market for improvement were put forward. In general, it is expected to improve the training mode of rural tourist talents in agricultural and forestry universities, and provide talent guarantee for promoting the development of rural tourist industry and assisting the overall revitalization of rural areas.

Key words: comprehensive rural revitalization, rural tourist talents, agricultural and forestry university

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